Lane Bryant debuted their brand new commercial yesterday on LaneBryant.com. This commercial features plus models Ashley Graham, Lizzie Miller, and Tonya Pittman. This one better not be banned too!
Do you agree with their new tag line “So sexy, so not what your mom would wear?”

MP STYLE GUIDE RSS





No way this one could be censored out. It’s very conservative. I like the first lingerie ad…that one definitely pushes the envelope, in a good way!
The tag line is weird though, but Ashley Graham- so gorgeous!!
I want to see a solo one with Tonya Pittman!
NICE TO SEE TONYA IN SITUATIONS LIKE THIS.
I don’t agree. I saw the press they were putting out a couple years ago stating that they were reinventing themselves. I was excited. But over the last couple years it looks like their aesthetic is “trendy mom” clothing instead of just mom clothing. Sexy? Maybe. But bad sexy. As in, “I’m trying too hard to be sexy,” which just makes everyone uncomfortable.
I wish they really would become trendy and maybe a little sexy too. But, at this point I don’t see any reinventing, just some restyled mom clothes.
My suggestion…
Lane Bryant meets Urban Outfitters would be a good start.
ericka you are so right!!! i haven’t been impressed with lane bryant’s offerings for a couple of years because of the turn to the “trendy mom” look.
i would like to see lane bryant meets anthropologie.