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Tag Archives: Aimee Cheshire

on July 29, 2010

Must Read NYT Article: Plus Size Wars

I always love a solid article on the plus industry. Plus Size Wars is an article featured in the New York Times today written by Ginia Bellafante. She perfectly sums up the “Catch 22″ of plus fashion.
“The market for plus-size clothes is effectively a Catch-22: women purchase less than they might because what they see [...]

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on July 29, 2010

Just Like Christina

My husband has become an extra set of eyes when it comes to plus related news and I have give him credit for finding this one for MP.
Christina Hendricks body has been officially endorsed by the British government.  The goal of the government for making this endorsement is to encourage the need of new role models. Equalities Minister Lynne Featherstone [...]

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on July 20, 2010

MP featured on the Limelight!

The MP team had the pleasure of meeting Meaghan O’Connor, the Co-Founder of the Little Lime Dress last week at the MP studio.  As a nice surprise, Meaghan asked if she could film the MP team for the Limelight video series they do on style!  Check out our Lime Light videos and let us know [...]

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on July 20, 2010

MP Model Off Duty: Candice

The lovely Ford+ plus model Candice stopped by our office to say hello and to show off her summer style. We chatted about her style and her love of her black blazer, which we totally agree with her that it is a closet must have.  Candice’s summer style is the prefect combo of feminine and edgy, the [...]

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on July 16, 2010

Who Wore It Better: Aimee or Kim

Yes, I am now being compared to Kim Kardashian. Well not really.  Kim and I happened to both be rocking similar outfits on the same day and I just had to ask: Who Wore It Better? Me or her?
I had a Faith 21 shopping spree a few days ago at the new Times Square store and put [...]

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on July 16, 2010

Laura Catterall Does A Bikini Good

Laura Catterall from 12 Plus UK was recently featured in the UK Observer; in an article by their fashion editor Jo Jones. Laura perfectly displays the best bikini’s for a curvy body, all the bikini’s she is modeling provide ample support for your bust.

I just recently started wearing bikini’s for the first time in my life this year, [...]

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on July 14, 2010

It is our 1,000th post- Thank You!

We want to say a big thank you to all of our Madison Plus fans that have made this website’s success possible. Without you we would not be us! In the next 1,000 posts we are only going to get bigger and better so stay tuned!
For a special thank you to our fans, we are [...]

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on July 9, 2010

IPM Model Management Celebrates Curves

IPM has taken over Times Square and Vegas with billboards featuring some of there amazing plus models in Carman Marc Valvo swimsuits. Currently, IPM represents an impressive group of models (and use to represent me) from all backgrounds and ethnicities, including two models from the popular reality television show, America’s Next Top Model.

 
Visit IPM Models [...]

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on July 3, 2010

Eliza Parker Launch Party

We were so excited to be invited to the Eliza Parker launch party in New York City and had to share some pics with our fans! The Eliza Parker line is designed by Jessica Tenaglia and features clothing that is for fashionable women on the go. The styles works from boardroom to black tie and [...]

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on June 29, 2010

Shop the Look: Aimee’s Jumpsuit

I was anti-jumpsuit until I found this jumpsuit. I remember being asked to do one by my old bosses when I was in plus size product development and I told her she was nuts and that it would be a fit nightmare, needless to say I was very wrong. Thats when I started to realize most fashions [...]

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on June 28, 2010

MP Exclusive: Wedding Issuu

The look in his eye, the white of your dress, the blush of the bride, the seal of a kiss. Your wedding is one of the most memorable days in your life and Madison Plus is honored to be your guide. We will share with you our favorite wedding gowns, bridesmaids dresses, and Mother of [...]

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on June 25, 2010

Ashley Graham Engaged!!

We were just thrilled to be one of the first to hear the news that the lovely Ashley Graham is ENGAGED to boyfriend Justin Ervin. Erica and I were lucky enough to meet up with Ashley in Brooklyn for cocktails just after Justin proposed. I don’t know about you, but we would not have blamed her if [...]

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on June 19, 2010

FFFWeek: New York Times

While picking out my outfit to wear tonight for the Finale Runway Showcase for FFFWeek tonight, I came across the fabulous coverage that the New York Times gave for the Opening night of FFFWeek.
I had to share Gwen Devoe’s quote which I think best highlights the message that we are all trying to get across [...]

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on June 17, 2010

FFFW: Opening Night

Last night was the first night of FFFW. Erica and I arrived raring to go and ready to meet all the fabulous fashionistas, designers, models and sponsors. We quickly ran backstage to say hello to everyone and check out the collections which were about to be sent down the runway. We got to see the newest collections [...]

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on June 14, 2010

MP Parties With Ford Models

(L-R: Aimee, Erica, Inga, Abby, Sabina, Gary, Roland, Jaclyn)
Last week we had a fun night out on the town, partying with Ford Models at 1 Oak bar in Chelsea. Its always fun getting dressed up, and putting on your favorite heels. We danced up the night with the Ford+ board and we couldn’t help but [...]

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on June 10, 2010

Dress Code: Ombre

Today’s dress code features ombre dresses! Aimee’s dress goes from white to grey to black. This is done by using white fabric and then dying the grey middle section first, and then the black section last.  A dip dye technique is used to get the gradient effect with the colors. Ombre dresses have a slightly [...]

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on June 10, 2010

Aimee’s Lane Bryant Makeover!

The Lane Bryant Bloggers Conference 2010 concluded with a bloggers makeover! We put on the outfit we styled at the Lane Bryant store in the morning. Then our hair and makeup done by a professional team brought in exclusively for our makeovers! Check out my before pictures as well as my all glammed up, after pictures!

What [...]

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on June 9, 2010

Dress Code: Wrap Dress

Today’s dress code feature is on the universally flattering wrap dress. The wrap dress was created by Diane Von Furstenburg in the 1970’s and continues to be a closet staple today. The way the wrap dress lays across the body creates a very flattering and curvy shape.

Aimee has an apple shape and the wrap dress works [...]

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on June 9, 2010

Aimee Meets The Lane Bryant Team

After having a personal shopping trip to the Lane Bryant store at the Easton Town Center we were brought to the Lane Bryant corporate headquarters in Columbus.

Upon arriving we were given a tour of the headquarters that is not only the home of all things curvaceous but the architecture also also inspired by curves.
We had [...]

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on June 8, 2010

Lane Bryant Blogger Conference Video

As you know, Aimee recently attended the Lane Bryant Bloggers Conference 2010 in Columbus, Ohio. Lane Bryant’s Inside Curve blog recently posted the video highlighting the event!
Check out the video here!

What do you think about Lane Bryant’s initiative to put together a bloggers conference?
*Lane Bryant paid all expenses for my trip, meals, makeover, and clothes. Per FTC [...]

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on June 7, 2010

One Top 3 Ways: Night Out

I am all about doing the “sexy” look, but I also think a girl always needs to keep it classy. By adding this blazer I am adding a classic look to my outfit while covering up my arms so I am not all skin. A blazer is an essentail piece for any girls closet. This [...]

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on June 2, 2010

Getting Ready For Lane Bryant

I am starting to pack for my upcoming trip to Ohio for the Lane Bryant Bloggers Conference this Thursday June 4th. This will be my first bloggers conference and I can’t wait to meet all the other ladies who will be attending.  Here is a list of the other bloggers who will be joining me.
Bombshell Beauty
The Budget Fashionista
Curvy [...]

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on June 1, 2010

Another MP Teaser!

What is Aimee so excited about in the MP studio?
Our newest MP production, “Model on Model” that launches this Thursday! Check the site on Thursday, June 3rd, to find out what she is excited about!
Did you see our last teaser? Check it out here!

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on May 27, 2010

Lane Bryant Bloggers Conference

I am so excited to announce that I (Aimee) will be attending the Lane Bryant bloggers conference* on June 4th at their office headquarters in Ohio.  I am super excited about being fitted head to toe in Lane Bryant, will get the chance to preview LB’s fall line, and my favorite part: getting to meet [...]

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on May 21, 2010

MP Product Review: IGIGI Maxi

The last of my product reviews for IGIGI is the IGIGI Ibiza Maxi Dress. I absolutely loved this dress! The maxi had a smart halter design. The black bodice had elastic banding around the chest, back, and halter giving me a great fit that allowed me to wear this dress without a bra.  This dress [...]

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